Kaltura (www.kaltura.com), provider of the leading video technology platform, today announced that Swiss media company AZ Medien has chosen its video platform to power its online TV channels, news portals, and specialist online magazines.
The Kaltura platform has already gone live to support the company’s news portals (e.g. az Aargauer Zeitung, bz Basel, sz Solothurner Zeitung, ot Oltner Tagblatt), the online TV channels TeleZüri and Tele M1, and the cooking magazine www.wildeisen.ch; remaining digital channels/portals will follow suit over the next few weeks.
“We chose Kaltura because of its incredibly fast HTML5 player, as well as the platform’s flexibility and scalability. It took no time at all to integrate Kaltura’s platform into our various websites and we are already delivering a superior experience to consumers,” stated André Zeiger, Head of Product Management Special Interest-Sites at AZ Medien.
“The reaction from our editors has been positive because they now have access to a range of intuitive tools for creating and uploading videos, as well as the ability to centrally manage content in a structured way. This significantly streamlines the whole process and boosts productivity,” added André Zeiger.
The videos on AZ Medien’s branded sites can be live streamed or viewed on demand on any device. The Kaltura platform also enables AZ Medien’s editors to curate the videos based on users’ viewing histories – for example, displaying ‘similar’ or ‘recommended’ content.
“Videos are a great attention grabber for media companies like AZ Medien and provide an excellent way to communicate information quickly and succinctly online. Our platform offers media companies and publishers a quick and painless route to branded video portals that really engage consumers and help to build loyalty,” added Ron Yekutiel, Chairman and CEO of Kaltura.
Kaltura’s mission is to power any video experience. A recognized leader in the OTT TV (Over the Top TV), OVP (Online Video Platform), EdVP (Education Video Platform) and EVP (Enterprise Video Platform) markets, Kaltura has emerged as the fastest growing video platform, and as the one with the widest use-case and appeal. Kaltura is deployed globally in thousands of enterprises, media companies, service providers and educational institutions and engages hundreds of millions of viewers at home, in work, and at school. The company is committed to its core values of openness, flexibility, and collaboration, and is the initiator and backer of the world’s leading open-source video-management project, which is home to more than 100,000 community members. For more information visit www.kaltura.com, www.kaltura.org, or www.html5video.org.