Agentic Revenue Engagement solution page

AGENTIC REVENUE ENGAGEMENT

Make every touchpoint a revenue driver

Turn fragmented buyer signals into intelligent, guided experiences that qualify intent, accelerate pipeline, and prove revenue impact.

The top teams from technologyfinancial & business serviceshealthcare & pharmaIT & professional servicesretail & manufacturingeducation & public sectormedia & telecom organizations trust Kaltura

The old playbook wasn’t built for today’s buyers

Most marketing investments generate attention. Few convert it. Buyer signals are everywhere but disconnected, so teams can’t act on what matters. Others detect intent. Kaltura helps you create it, by connecting signals into rich, context-aware experiences that educate, qualify, and move buyers forward.

 

From first touch to closed deal

Stop stitching together point solutions. Kaltura gives revenue teams a single platform to create content and orchestrate AI-powered journeys – all connected by an intelligence layer that remembers every buyer and gets smarter with each interaction.

Engage & qualify in real time

De-anonymize visitors and pull them into an adaptive conversation that qualifies intent in the moment.

Deliver personalized ABM journeys

Agentic orchestration picks next best content and action for each stakeholder in the buying group automatically and at scale.

Convert

Guide buyers from exploring to booked meeting: answering their questions, acting on intent, and syncing signals to your CRM.

Prove impact

Every interaction becomes a measurable signal you can tie to pipeline and revenue.

 

Kaltura’s agentic AI tool kit

The agents and AI tools that do the work:

Website Concierges

Conversational agents that engage buyers and drive action on your landing pages and websites.

Revenue Agents

Smart SDR assistants that answer pricing questions, demo your product, and book meetings with a human rep.

Avatar Videos

Avatar-narrated explainers and campaign videos at scale that can turn into live conversations.

Event agents

AI avatars built around event and session content that drives engagement through personalized attendee journeys.

Agentic workflows

Automate enrichment, accessibility, and compliance continuously and at scale.

Content Lab

Turns long-form content into highlight reels, summaries, and other assets for email, social, and landing pages.

From one touchpoint to a connected journey

Your organization already has the content: in webinars, events, landing pages, campaigns, and customer sessions. Kaltura turns that knowledge into trusted, agent-ready context and activates it across the entire buyer journey.

Match content to each buyer and account in real-time through conversational AI

Deliver ABM experiences with personalized pages and microsites that adapt as buyers engage

Launch faster with AI-generated, brand-governed assets

Protect your message with enterprise-grade governance and brand controls

Your events can power your entire funnel

A webinar ends. The opportunity doesn’t. Every event you run on Kaltura becomes a persistent revenue engine, feeding your pipeline before, during, and long after the session closes.

Engagement before day one

Capture first-party data and drive attendance with an event agent that builds anticipation through personalized content journeys.

Pipeline activation

Drive attendees into a personalized post-event hub with enriched recordings, a discovery agent, and more.

Fully branded experiences

Customize event sites and sessions with flexible layouts and complete design control.

Hybrid-ready at any scale

Support any event format with flexible, enterprise-grade delivery and customizable workflows for organizers.

Real-time engagement

Drive participation with polls, chat, Q&A, breakout rooms, and an AI agent that suggests actions in real time.

How Salesforce turned content chaos to a unified revenue engine

Salesforce transformed 300+ live sessions into an always-on, AI-tagged content hub. The result?

1M+

Hours viewed

30%

boost in view rates

+536%

Increase in engagement

Own your customer insights

82% of the world’s population is now protected by data privacy laws. In this new reality, the data buyers give you directly is your most valuable asset. Kaltura captures zero-party buyer data from every interaction and turns it into a revenue signal that helps you qualify, prioritize, and close.

Buyer memory & de-anonymization

Account, individual, and session memory build a persistent understanding of every buyer, connecting anonymous activity to a known profile the moment they engage

A living context graph

Truly understand your buyers – what they care about, where priorities align, and what may be stalling consensus, enriched with CRM, MAP, and CDP data.

Content & buyer intelligence

Real-time intent signals and insights that drive dynamic journey orchestration, matching the right content to the right buyer at the right moment.

Do more than market and sell. Shape how buyers decide.