As streaming became the new TV, it fundamentally revolutionized consumer expectations and content consumption habits. Now, more than ever, leveraging the growing amounts of data, that TV services generate, is essential to stay in the game and deliver compelling experiences.
Whereas you are implementing data in your strategy to boost loyalty and reduce churn or would like to get the data ball rollin’ – watch this fireside chat, with two industry leaders sharing their expertise on the benefits you can achieve by setting a proper data strategy in place.
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