---
title: "Connect 2023 – Navigating customer lifetime value: Understanding the bigger picture"
id: "188396"
type: "resources"
slug: "connect-2023-navigating-customer-lifetime-value-understanding-the-bigger-picture"
published_at: "2023-06-10T12:33:00+00:00"
modified_at: "2024-03-10T18:35:20+00:00"
url: "https://corp.kaltura.com/resources/videos/connect-2023-navigating-customer-lifetime-value-understanding-the-bigger-picture/"
markdown_url: "https://corp.kaltura.com/resources/videos/connect-2023-navigating-customer-lifetime-value-understanding-the-bigger-picture.md"
excerpt: "How do digital and hybrid experiences affect both customer lifetime value (CLV) and the employee development journey? Join us for an in-depth look into the full scope behind the lifetime value of both internal and external audiences, including how to..."
taxonomy_post_tag:
  - "AI"
  - "marketing technology"
  - "customer experience"
taxonomy_resources_type:
  - "Videos"
taxonomy_resources_topic:
  - "Other"
taxonomy_resources_industry:
  - "Enterprise"
---

How do digital and hybrid experiences affect both customer lifetime value (CLV) and the employee development journey? Join us for an in-depth look into the full scope behind the lifetime value of both internal and external audiences, including how to identify contributing factors and leveraging data for improved efficiency.

In this session, our guest experts will examine the different ways in which experiential audience activations and Metaverse applications can be utilized for creating memorable experiences, both digital and hybrid.