---
title: "SAP: Using Video Across an Entire Organization"
id: "45516"
type: "resources"
slug: "sap-using-video-across-an-entire-organization"
published_at: "2019-04-28T09:10:26+00:00"
modified_at: "2025-04-01T08:19:55+00:00"
url: "https://corp.kaltura.com/resources/case-studies/sap-using-video-across-an-entire-organization/"
markdown_url: "https://corp.kaltura.com/resources/case-studies/sap-using-video-across-an-entire-organization.md"
taxonomy_post_tag:
  - "video"
  - "enterprise"
  - "video platform"
  - "SAP"
taxonomy_resources_type:
  - "Case Studies"
taxonomy_resources_topic:
  - "Corporate communication"
taxonomy_resources_industry:
  - "Enterprise"
---

**About SAP**

SAP is a multinational software corporation that makes enterprise software to manage business operations and customer relations. With nearly a hundred thousand employees, they serve hundreds of thousands of customers worldwide in more than 180 countries.

**How is SAP using video?**

SAP uses video across the entire company for a broad range of uses, including corporate communications, executive messaging, internal collaboration, learning and development, marketing, sales and pre-sales, and customer care.

To support so many different use cases, SAP leverages a variety of Kaltura SaaS products, including the Kaltura Management Console, Kaltura MediaSpace, Kaltura Webcasting, eCDN, Kaltura Personal Capture, REACH, and Kaltura Pitch.

**Why use one platform across the organization?**

“I think that the benefit of having multiple use cases and tools in the same platform is that you can cater to a multitude of audiences and working styles,” says Barbara Sokolow, Director Internal Experience, Web & Digital Services at SAP. “I think the expectation today with users is that I think they want to go to one place for related tools and information. So to have all video-related tools–whether it’s around creation or consumption, putting video to a PowerPoint or just doing a simple recording from your desktop, or creating a complex learning video–having all of that in one place really makes sense for users.”

**AWS services used:**

To provide the best solutions for SAP, Kaltura is using Amazon Elastic Compute Cloud, Amazon Simple Storage Service, Amazon Glacier, Amazon CloudFront and Amazon Virtual Private Cloud. These services allow delivering a secure, scalable and resilient platform for the video storage and management solution.

Kaltura has really worked and adapted to better meet the needs of SAP. So it’s been hugely appreciated: the flexibility, the adaptability, and really seeing Kaltura grow with us.

**Barbara Sokolow, Director Internal Experience, Web & Digital Services at SAP**