Super aggregation is one of the most discussed topics in the TV industry right now, and any service operation that aims to assume this role understands the multiple opportunities this represents. But the path to success is not free of obstacles either. Your future-facing planning must consider user preferences and expectations alongside your ability to provide valuable content propositions and seamless user experience.
Vodafone Spain and Flipkart are a great example of service operators that embraced super aggregation and mastered this approach. Based on their experience we have gathered the top 10 tips that can help you successfully navigate your super aggregation journey.