--- title: "News Press" url: "https://corp.kaltura.com/news-press/" type: "page" date: "2025-02-26 12:05:20" modified: "2025-03-18 11:43:17" author: "Kaltura - Sivan" excerpt: "" --- # Kaltura Newsroom Stay up to date with the latest news, press releases, and innovations shaping Kaltura, our partners, and the future of video technology. Education Cloud TV Communication and Collaboration Corporate Events ![](https://corp.kaltura.com/wp-content/uploads/2018/04/Forbes.jpg) Corporate ## For Marketers, AI ROI Is No Longer Abstract—It’s Embedded In Engagement As AI-powered customer-facing agents and workflow agents become embedded across marketing operations, engagement is shifting from a vanity signal into a measurable driver of pipeline, conversion and growth—but only when it is activated correctly. Learn More ![](https://corp.kaltura.com/data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%200%200'%3E%3C/svg%3E) ## AI Is Closing Critical Gaps in Healthcare, but Patients Still Feel the Distance With OpenAI and Anthropic both unveiling dedicated AI tools for medical professionals and patients, 2026 is already proving to be a pivotal year for AI in healthcare. Learn More ![](https://corp.kaltura.com/wp-content/uploads/2018/04/Forbes.jpg) ## Agentic AI Meant To Serve Humans Must Be Trained On More Than Just Structural Data While organizations are collecting vast amounts of data to train their AI tools, AI agents still lack the deep contextual awareness required to drive meaningful impact. The missing piece? The human touch embedded in real interactions. Learn More ![](https://corp.kaltura.com/wp-content/uploads/2018/04/Forbes.jpg) ## Building Your Work Digital Twin Starts With The Video You Already Have The idea of a “digital twin” has been around for years in industries like manufacturing, where virtual replicas simulate complex systems. Now, the same idea is coming for people. Not in a sci-fi or workplace horror sense, but as a practical evolution of how we scale our hard-earned individual expertise by taking advantage of the raw material already sitting in a business’s archives. Learn More ![](https://corp.kaltura.com/wp-content/uploads/2018/04/Forbes.jpg) ## Is Relationship Marketing The New Moat? At a time when efficiency is more critical than ever, the appeal of AI-driven tools is undeniable; they’re powerful, effective and easy to integrate. But with the AI tides raising every marketer’s ship, the challenge is now to find a new x-factor to stand out and stay competitive. Learn More ![](https://corp.kaltura.com/wp-content/uploads/2018/04/Forbes.jpg) ## The Rise Of Marketing Innovators The rise of generative AI (GenAI) has reshaped marketing at a granular level. With its unique ability to hyper-personalize campaigns at scale and create content in mere seconds, tools from ChatGPT to FLUX are streamlining ideation and creation of both visual and textual content, empowering marketers to go from conception to execution at blazing speeds. Learn More ![](https://corp.kaltura.com/wp-content/uploads/2018/04/Forbes.jpg) ## How AI Agents Can Reshape Sales And Marketing Agentic AI presents an enormous opportunity for businesses. But simply adopting AI agents isn’t enough. Rather, companies must create and deploy agentic AI tools that “understand” their specific workflows and unique operational nuances. Learn More ![](https://corp.kaltura.com/data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%200%200'%3E%3C/svg%3E) ## Kaltura and Synthesia Announce Partnership to Deliver the Next Frontier in AI-Powered Video Creation and Distribution Kaltura the AI Video Experience Cloud, today announced a new partnership with Synthesia, a developer of hyper-realistic AI avatars for enterprises. Learn More ![](https://corp.kaltura.com/data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%200%200'%3E%3C/svg%3E) ## Kaltura Launches AI-Powered ‘TV Genie’, Powering Hyper-Personalized Entertainment Experiences and Streamlining Content Enrichment and Curation Kaltura’s Genie Series, which includes Class, Work, and now TV Genie, has over 50 companies participating in its beta-release program Learn More ![](https://corp.kaltura.com/data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%200%200'%3E%3C/svg%3E) ## AI is the Perfect Teaching Assistant for Any Educator Modern AI agents are engineered to pinpoint the optimal learning method and pace for each student while dynamically customizing lesson content on the fly. Integrated within adaptive learning platforms, these agents analyze comprehensive student data – from test scores and reading speeds to subject strengths and sensory preferences – to craft personalized educational experiences. Learn More ![](https://corp.kaltura.com/data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20960%20672'%3E%3C/svg%3E) ## The Personalization Of Everything Has Just Begun The growing trend of personalization has been driven by changing customer expectations and consumer attitudes, particularly in the wake of the Covid-19 pandemic—but it is the widespread innovation and proliferation of artificial intelligence that has allowed technology to meet these growing expectations. Learn More ![](https://corp.kaltura.com/data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20960%20672'%3E%3C/svg%3E) ## 2025 And The Rise Of Gen Z-Powered Marketing Millennials have long dominated as a target demographic, and brands have oriented their marketing strategies to appeal to their values, aesthetics and digital habits. However, Gen Z’s influence is rising rapidly, and they bring distinct expectations, behaviors and values that require a new approach. The coming years will be transformative for marketers willing to embrace this shift and integrate Gen Z’s voice throughout their operations. Learn More No more news found Filter/Search has 0 results Education Cloud TV Communication and Collaboration Corporate Events Corporate ## Kaltura Wins Best Event AI Technology at Eventex 2026 For the Fourth Straight Year  May 25, 2026 Corporate ## Kaltura Launches Avatar Video Production Studio, Transforming Enterprise Knowledge Into Interactive, Avatar-Led Video Experiences at Scale  May 7, 2026 Corporate ## Kaltura Open-Sources Suite of AI Agent Skills, Enabling Any AI Agent to Build Intelligent Rich-Media Digital Experiences   May 4, 2026 Corporate ## Kaltura Introduces Event OS for AI Agents, Enabling Organizations to Create and Orchestrate Events Through Natural-Language Conversation  April 28, 2026 Corporate ## Kaltura Unveils Avatar-Powered Roleplay Solution for Enterprise Training and Simulations  April 27, 2026 Corporate ## Kaltura to Present Agentic Revenue Engagement Platform at Forrester B2B Summit 2026, Showcasing the Shift From Static Content Publishing to Intent-Aware, AI-Powered Buyer Journeys  April 24, 2026 Corporate ## Kaltura Expands AI-Powered Agentic Experiences to Europe, Asia-Pacific, and Canada, With Dedicated Regional Infrastructure for Enterprise Data Residency and Performance  April 23, 2026 Corporate ## Kaltura Puts the AI CEO Into Production With Ron Yekutiel’s Digital Twin, Using the Same Agentic Avatar Tech It Offers Enterprises  April 22, 2026 Communication and Collaboration ## Kaltura’s Agentic Avatars Combine With PathFactory to Deliver More Sophisticated Buyer Journeys From First Click to Closed‑Won  April 21, 2026 Corporate ## Kaltura Brings Conversational Avatars and Video Intelligence to the World’s Most Popular Content Management Systems, With Native Integrations for Adobe Experience Manager, WordPress, and Drupal  April 20, 2026 Corporate ## Kaltura to Showcase Agentic Revenue Engagement Platform at Adobe Summit 2026, Demonstrating How Agentic AI Avatars and Content Intelligence Turn Static ABM Pages Into Real-Time Conversations  April 17, 2026 Corporate ## Kaltura Spotlighted In The 2026 WealthTech100 List for Pioneering AI-Powered Digital Engagement in Wealth and Financial Management  April 8, 2026 No more press found Filter/Search has 0 results