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Video Captions: Needed for Accessibility, Wanted by All

Lee Loveridge, a professor of Physics at Long Beach City College, has always gone the extra mile to make sure his students got the most out of his courses. In early 2014 he started creating videos of his lectures and course reviews and posting them online. Lee understood that video captions were important, but he never felt an immediate need to caption. However, in the 2014 fall semester he had his first deaf student, and accessibility became a front-and-center issue.
When we founded Rev in 2010, our vision was to create millions of work-from-home jobs for talented freelancers. We set out to find industries we could improve through a work-from-home workforce, and we quickly realized the closed captions industry would be a great fit for Rev’s mission.
Lee Loveridge’s story highlights the growing importance of high quality video captions in recent years. Many schools are using video captions to boost accessibility, a move to avoid lawsuits similar to the one filed against Harvard and MIT in early 2015. Universities have also recognized the value that captions can bring to all students. One study found test performance improved when captions were used for video content, and captions have also been beneficial in boosting vocabulary. However, many educators face a dilemma: how to get started with captioning when there’s no school-mandated captioning solution?
Lee had never selected a caption vendor and didn’t know where to turn. Fortunately his student told him about Rev. “I tested out a video and was impressed with the accuracy on complicated physics subjects. … I decided to pay for the captioning out of pocket.”
Lee was impressed by how many of his students ended up using and valuing the captions on his videos. Now he’s using captions on all his video content in order to provide a better experience for all students. Best of all, the Dean of Long Beach City College is now reimbursing him for the captions after seeing the positive impact it had on students.
Recorded video with captions will transform the educational experience and Rev hopes to accelerate this process.
Visit to learn about Rev’s Kaltura integration.
— Jason Chicola, Rev CEO

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